What is Face Reading?
(Commonly Called Physiognomy, Personology)

Face reading is based on the observation that there is a correlation between the structures of the face and the character or personality of the person.

Our total personality is a combination of genetics, nature, and nurture. Our inherited traits, major life events, and behavioral patterns etch themselves onto our face and serve as a representation of who we are. Each face is unique to its individual owner.

There are fourteen bones and one hundred and forty four muscles that go into making up the map of our face.

  • In face reading, there are no questions asked... you cannot lie if you tried.
  • You do not need a person's cooperation to read his or her face.
  • A trained face reader can read a face in moments.
  • Western Face reading has been statistically validated to 92% accuracy.
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Face read your way to understanding others...

Characteristics like honesty, intelligence and reliability are major attributes that we all seek in ourselves and others. Face reading will immediately offer you valuable information about every person you will ever meet. You can begin practicing face reading by observing friends, family members and work colleagues.

Naturally, very few people fall into "pure" type categories, but more often than not, the predominant shape will be recognizable. Experiment with "the face" and see whether you recognize any of the character traits in yourself or others.

To start I recommend you analyzing your own personal traits such as:

  • Your forehead type and size, occurring wrinkles and their alignment.
  • Eyebrows and eyes color, size, distance between them and shape.
  • Nose shape and length.
  • Mouth, lips and chin, shape and size.
  • Ears, hair and face shape.

Recognizing Eyebrow Traits

It’s very important to learn how to recognize facial features in order to master the science of face reading.

  • Curved Eyebrows: Your mental focus is people-oriented. You connect & relate to the world best through your understanding of people. Sometimes you can understand an idea or theory better if it is explained to you in terms of a personal example or experience. It is best not to burden you with too much technical detail without showing you the real-world application (usefulness).
  • Straight Eyebrows: Your approach is more factual, and you want the technical details. You appreciate logic, and you will need to be shown all the facts and available data before accepting something as true. You mentally evaluate the hard facts without letting emotion effect your judgement.
  • Angled Eyebrows: It is important for you to stay mentally in control of any situation in which you find yourself. Gregarious and expansive, you may have good leadership qualities because few people will challenge your authority. You like to be right and usually are, having conscientiously “done your homework.” You stay mentally focused.


  • High Eyebrows: You are discerning, selective, and discriminating. You protect yourself with a wait-and-see approach. You need time to decide how feel about a person and how they relate to the whole. You store information with an emotional tab; by recalling the feeling, you can often recall the event with surprising clarity. You detest anyone is too familiar too soon, and you need personal space when meeting someone for the first time.
  • Low Eyebrows: You are comfortable with informality, even when meeting people for the first time. You keep your feelings under control and expect others to do the same. You appreciate consistency and predictability. You may have a tendency to invade the space of others. Your challenge is to develop more patience with others who need more formality and personal space.


  • Bushy: You are a mentally active person, full of thoughts and ideas. Bushy eyebrows can indicate a powerful intellect. You are a non-stop thinker.
  • Thin (like a pencil line): You are single-minded, focusing on one thing at a time. Your challenge is being overly sensitive to how you imagine others see you. You probably think they are more critical than they really are. You may feel overly self-conscious.
  • Starter (thick at beginning, becoming thinner at ends): You need to be on the planning committee! You love coming up with big, new ideas. Your visionary approach allows you to create exciting new plans, but your challenge is with follow-through. Delegate details to someone else to free yourself up to focus on your grand vision.
  • Even (same thickness throughout length): Your thoughts flow smoothly, evenly and you maintain your focus all the way through a project. Your challenge is developing a tolerance for other people’s difficulty with detail. By your mental standards, the rest of the world may seem slow or even unable to fully comprehend ideas.
  • Ender (thin at beginning, thicker at outer edges): You may be slow to start something new, but once a task is accepted, you have great follow-through. Mentally tidy, well-organized, and methodical, you do well in any roles that requires attention to detail and completion.
  • Continuous/Uni-brow: Your thoughts are continuous and restless. Your challenge is to learn to mentally rest and relax. If you have a problem, you may have trouble sleeping because you can’t stop thinking.
  • Wild hairs (eyebrow hairs go all different directions): Your wild eyebrows signal that you are an unconventional thinker whose thoughts range over many areas. Your thought go from one thing to the next, much like a ball in a pinball machine!
  • Scattered hairs (the hair becomes so scattered that you skin is visible): Your focus is wide ranging. You have a curious mind and are mentally drawn to many different topics. Each individual hair could almost be read as a separate mental interest. Your challenge is remaining focused and not become distracted.
  • Chameleon (nearly invisible eyebrows): You can blend into almost any group and you may be a talented negotiator because you can extract more information than you reveal. Your eyebrows allow you to blend in with any group and you are always doing your best to be accepted. Others may think you are just like them, whether you are not.


History of Face Reading

Physiognomy . . . defined in The American Heritage Dictionary as "the art of judging human character from facial features."

The art of face reading has been practiced around the world for almost 3,000 years. It has been a facet of western civilization starting with the Greeks. Aristotle wrote a treatise devoted entirely to the study of face reading. Leonardo Da Vinci, Michelangelo, Roger Bacon, and Shakespeare are all reported to have accepted and been enthusiastic about physiognomy. In the late 1700's "Essays on Physiognomy" by Johann Kasper Lavater was published.

In the 1930's Judge Edward Jones observed behavioral patterns of defendants, witnesses, and attorneys in his courtroom. His interest drove him to research the works of Johann Kasper Lavater considered the "father of physiognomy."

Judge Jones, Robert Whiteside and William Burtis together took on the task of using established scientific principles to study 1050 random adults from 1950-1955. Measurements of facial features were recorded and correlated with personality factors. Their analysis statistically validated facial features and behavioral traits to an impressive result of 92% accuracy per trait.

My thanks go to Judge Jones and Robert Whiteside for forming a new level of credibility, awareness, and application that became the modern scientific approach to reading faces. They then applied face reading to jury selection, personal development, sales, business, relationships. Lin has since applied it to poker, conflict resolution, diversity and inclusion, law enforcement, adoption and blended families, face reading has infinite possibilities.

I had the privilege of studying with Robert Whiteside himself in 1990. Robert Whiteside's son Daniel has continued his father's work and he partnered with Gordon Stokes forming "Three In One Concepts". I shall be forever grateful for their contribution to face reading and their willingness to share their knowledge with others, especially me. I studied with Daniel Whiteside, Gordon Stokes and Ross Riddell throughout 1991-1993. I have these three men to thank for bringing face reading alive and igniting my passion for understanding people and how they function.